News — December 2016

SmokShop Study Reveals Over 50s Trump Younger Generation in Vaping Usage

SmokShop Study Reveals Over 50s Trump Younger Generation in Vaping Usage

December 21, 2016 – SmokShop.com are one of the largest UK retailers of electronic cigarettes and we recently carried out a survey to determine what the average ‘vaper’ looks like.  A number of questions were asked and the results were surprising to say the least. If you look at the marketing for most e liquid and vape companies you could easily be forgiven for thinking the target audience would be male, and somewhere between the mid-20s and early 30s. The emphasis in the main seems to be on hip, urban street culture and most photos and images you see appear...

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